PostPilot

PostPilot Blog

PostPilot provides a powerful, easy-to-use programmatic direct mail platform specifically designed for Shopify and eCommerce brands to drive revenue and customer loyalty.

Direct Mail for Abandoned Carts Shopify: Full Guide

Direct Mail for Abandoned Carts Shopify: Full Guide

Direct mail for abandoned carts shopify programs extend email and SMS recovery flows into the mailbox, sending personalized postcards to shoppers who didn't convert. This guide covers how the workflow operates, the data behind recovery rates, and step-by-step setup best practices for Shopify and DTC brands.

September 30, 2026

What Is Programmatic Direct Mail? A Complete Guide

What Is Programmatic Direct Mail? A Complete Guide

Programmatic direct mail automates physical-mail campaigns using customer data and behavioral triggers, letting Shopify and DTC brands send personalized postcards at the right moment in the customer journey. This guide explains what is programmatic direct mail, how it works, and how to measure results.

September 30, 2026